We have all heard this phrase as being somewhere we want to be - super effective, efficient, and almost effortless in our work and lives.
It's fleeting and hard to accomplish, and one of the major obstacles to ever accomplishing it is aspiring and spending too much time in the wrong zone - our Comfort Zone.
We think it is safe and relaxing and low risk there - when in reality it is the exact opposite.
Everything you ever want to accomplish in your Personal and Professional life is outside your current Comfort Zone.
Repeat that to yourself daily.
Your current Efforts are in effect designed to get you your current results. If you want to change the results - you have to change the Efforts, or simply hope things get better.
Hope without action is not an effective strategy.
Our Effort creates our Reality.
Daily.

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